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Posts Tagged ‘Sales’

Hiring and Training of New Sales Staff

How do you train your sales personnel? Perhaps a better question would be…Do you train your sales personnel? As silly as this may sound a lot of organizations hire a salesperson and tell them to go get it. I have personally dealt with such an organization and this was considered the norm. Why? Because they have always done it this way! I suspect a lot of individuals have heard this comment from other organizations.

Past experience has shown me that the normal way a lot of small companies hire salespeople is by word of mouth or recommendation from a friend or customer. More times than not this method is flawed from the beginning. Depending upon your industry or product offering you may have experienced something like the following dialogue.

Question: “Do you know anyone you would recommend for a job”?

Answer: “Yeah, Joe has been with me forever and he needs to make more money and I cannot afford to pay him. He would be great for your job. OR

Question: I need to hire a new salesperson to call on your account and several others in this area. Do you know anyone who would be a good fit?

Answer: Why yes, my son (Daughter) is looking for a job and they know this business well. They will make a great salesperson.(Watch out for this landmine)

There are many more examples but hopefully, you get the picture. Why do we as business owners or managers spend so little time hiring the individuals who will represent us in the marketplace? Keep in mind I am not speaking of Fortune 500 organizations because companies in this arena spend a lot of money and hours interviewing and investigating. Small or medium sized businesses sometimes do not believe they have the time or money to recruit and hire properly. This is a tragic mistake.

The mistake is compounded when after hiring a warm body for the position the owner, sales manager or whoever is available may train the new employee for at least 2 days. Sometimes this training takes place in a distribution center where the new employee may be subjected to negative comments from various individuals. Perhaps if the new employee is lucky he will be placed with a marginal salesperson and told to ride around with him or her for a few days. The marginal salesperson is chosen because the top performers do not want to be bothered nor do they want to give away any “secrets.” The marginal salesperson knows all of the right language to use on a sales call and he will be everyone’s best friend. A lot of coffee may be consumed and a lot of the world’s problems may be solved but your products will not be sold and the new employee will learn quickly how to perform bad habits.

Should the new employee be astute enough to ask he or she may inquire as to sales manuals, product sheets, account information sheets etc. A typical organization will have some of these items but not all. New employees may receive all manner of explanations as to why the territory has not much available information. The employee may even be told that the lack of information and performance is the reason he was hired. He has to turn this train wreck around. Not wanting to appear timid the new salesperson will gather up as much bravado as possible and shout to the rooftops how he will be the savior for whom the company has been looking. All the while he may be thinking, what kind of mess have I gotten myself into?

The owner or sales manager most likely will sit back and wait for the rain to fall from the sky because this new salesperson told everyone he is the best thing since sliced bread and he will show the existing sales force how to make hay when the sun shines. ( Pardon the use of metaphors.) Reality will set in around the 60th day of employment when the new salesperson has done very little to earn his keep (with good reason) and the owner or manager will begin to get a little nervous. At this point the owner of my old company used to tell me to “put them on the get well program.” Translated this meant to reduce their draw from a living wage to starvation wages. This move usually achieved the desired result. The new salesperson quit and the process began anew. By the way, at this juncture the adage defining madness as doing the same thing over and over and expecting different results, needs to be stamped on a decision maker’s forehead.

During the recruitment and hiring phase I strongly recommend the owner and sales manager be left out of the initial interviews. This is important because the easiest person to sell is another salesperson and in the case of a lot of small companies, the owner and sales manager have usually carried most of the water with which to prime the pump of prosperity. Con artists and hucksters know exactly what buttons to push when dealing with this type of personality. More on recruiting and interviewing in the next installment.

Question by Barb: I started reading a new book about a man on death row that was pardon by the president. What is the title?
I started this book and never finished. It was about someone on death row who received a presidential pardon. He was then taken out of the country and ended up in Italy where people were planning on killing him. I can’t remember the title or author.

Best answer:

Answer by AlpineAlli
I think you mean The Broker by John Grisham. He wasn’t on death row but I think he was supposed to be in jail for 20 or 30 years. The rest matches your plot.

Know better? Leave your own answer in the comments!
Azerbaijan pardon of officer who hacked Armenian to death with ax raises fears
It rose like a wrathful ghost last month, when Safarov was sent home, pardoned and embraced as a national hero. The affair now threatens to wreck 20 years of international attempts to reconcile the two ex-Soviet neighbors, which fought a war in the …
Read more on Newser

The Grass Is Blue

The Grass Is Blue

No Description Available.
Genre: Country & Western
Media Format: Compact Disk
Release Date: 26-OCT-1999

List Price: $ 17.98

Price: [wpramaprice asin=”B00002067T”]

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{READ DESCRIPTION!} Watch in HD!! Likes, comments and suscriptions are welcome 😀 And if you click those adds better :3 Playlist: www.youtube.com I’ll be using this translation to sub the most important talked cutscenes: www.gamefaqs.com This video had too much conversations. It took an hour an a half to sub it. However it’s quite interesting, because here it’s explained some of Liexe Maxia’s background story. __________________________________________________ Played by me 2nd Playthrough Unknown Mode Grade Shop: 99 items, carry over gald, consumable, material, visual items & special items, Exp, Gald, Item Drop & Material Points x2, Count Usage. System: PlayStation 3 Resolution: 1280×720 (720p) Recorded with Hauppauge HD PVR Gaming Edition

How to Write a Sales Letter Fast and Easy Part 1

If you’re trying to find out how to write a sales letter fast and easy then you’ve come to the right place. Just site back and relax while I take you through all the simple steps you need.

Pardon me for being blunt and for doing away with sugar-coated words but truth be told, coming up with a sales letter that guarantees bang up results doesn’t come as easy. More than that, bagging a positive result from the recipient of that sales letter, more often than not, is just not possible first time out.

The best copywriters usually succeed in doing it because they practice a lot. But for a newbie, wishing to achieve the same thing is crying for the moon. But don’t be disheartened. In due time, when you are seasoned enough, you too can do this.

Consider your writing ability an innate power in you that gradually grows as time passes.

And while you wait for that time to arrive, you can learn ways to bring that talent to its maximum potential that will eventually help you and your company in your sales pitch. Care if i share some tips with you? I’m sure you won’t, right? So here goes:

Step #1: Prepare!

Seasoned copywriters will agree with me when I say that 95% of the work that goes with writing a sure-fire hit sales letter transpires in the preparation stage. It’s not a jaw-dropping fact that even the most excellent copywriters spend weeks of mind boggling work on market research.

You might already agree with me that you need a long time to prepare, but then you may ask, “How do I prepare?”

Well, start by finding an inspiration. Allow your eyes and thoughts to feast on materials related to your industry. Browse magazines, newspapers and the Internet to find those appealing written advertisements from the past to the present. And then, as you can guess it, copy them verbatim. I know, I know, it is not going to be an easy process, but come on, it’s for your own good. When you really come to think of it, there’s no such thing as free lunch. And in this case, you want to get a good start, then pay with your effort. Makes sense, right?

Going back to the process, as you copy them word per word, your mind unconsciously absorbs the format until they become part of you. Remember what your literature teacher told you way back in high school? You become what you read!

But of course, from what you read and absorb, create something inherently yours. For every copy, create one original that is created by you. Then, review what you’ve copied and write another original version. Soon, you’ll be able to come up with something that will pull in go sales. While I know some people find this suggestion absurd and a waste of time, I can only wish them good luck as they skip this process. I hope your sales letter won’t go to the trash can!

Step #2: Know whom you will be dealing with

This is still part of the preparation process. Start this phase by asking yourself these questions:

1.Who am I writing to? and;

2.What do I want them to say yes to?

For instance, you are selling an e-book about How To Remedy Your Insomnia. So, the possible clients to this product should be the insomniacs who are desperate to find a way to get to sleep. The more specific your answers to question # 1, the more specific will be your target for a sales letter.

Step #3: Be in the know of what you’re selling

The next step in the preparation process is to know the perks of what you’re selling. It’s like knowing the power of your weapon so that you”ll be able to hit something with it at the right time and at the right place. Know what its advantages are and focus on elaborating on them. Refuse talking about features that you know will fall short in comparison with its competing product.

Suffice to say, you shouldn’t only focus on your product’s strength: be aware of your competitor’s strength and weaknesses too.

Start this process by listing down every feature of your product. Know every detail of it. If you’re selling an electronic product, you can highlight its color, its two-year guarantee or even the non-lead based paint. Find every good in it and exaggerate!


To see part 2 of this article which offers some essential sales letter secrets, GO HERE NOW: How To Write a Sales Letter Part 2.

…or to learn all there is to know about blogging go here: http://www.ecopywritingjobs.com/blogging-jobs/what-is-blogging-and-how-does-it-work

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Question by sicknasty_117: how do i send a pardon letter in red dead redemtion?
i just started the game and i accidentally pulled out my pistol on a civilian n he shot me so i shot him n then everyone started killing me so i killed a bunch of people n now i hav like a 678$ bounty and i only have 24$ i saw something at the top of the screen about a pardon letter but i don’t know how to send one, when i go 2 the telegrapher it just says pay off bounty it has no option to send a pardon letter…plzzz help

Best answer:

Answer by Pete
Go to a train station and talk to the clerk, and you get an option to give him the pardon letter or pay the bounty off.

Edit: But do you definitely have a pardon letter in your satchel? If you don’t am pretty sure you can get them in crates after you clear out gang hideouts.

Give your answer to this question below!
Pardon from Kasich is rare
As Yost pointed out in his letter to county recorders, the documents they handle … mistake by approving a pardon for Jeffrey Laughlin of Newark for 20-year-old …
Read more on Columbus Dispatch

The Truth, the Whole Truth, and Nothing But the Truth: The Catholic Church Vindicated, 2 Letters to G. Hodson in Reply to His Pamphlet Entitled ‘the Church of Rome’s Traffic in Pardons’. Letter 1,2

The Truth, the Whole Truth, and Nothing But the Truth: The Catholic Church Vindicated, 2 Letters to G. Hodson in Reply to His Pamphlet Entitled 'the Church of Rome's Traffic in Pardons'. Letter 1,2

This is an EXACT reproduction of a book published before 1923. This IS NOT an OCR’d book with strange characters, introduced typographical errors, and jumbled words. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of

List Price: $ 17.75

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Boring Impersonal Ineffective CRM or Perfect Automated Sales and Marketing Tool?

Article by Thomas Von Ahn

How can a business with a sales staff turn their CRM system into a sales tool? The answer depends greatly on the system a company uses and the resources it has or is willing to have to make this happen.

Why would a company want to have this boring data be perceived as or used as a sales tool? The answer has more to do with psychology than process. The very nature and make-up of a sales person is such that they won’t use it fully, completely or honestly unless it actually aids in the sales process. In addition most sales people see a CRM system as a way for the company to capture their leads and track their effectiveness, and the majority of sales people don’t like that! This persona and angle gives them their edge.

Or does it?

Turing this into a tool that helps them make sales and be more effective and efficient is not just in the training and pushing of policy. It is also having a system that actually enhances, enables and drives the sales and marketing process while not being a mundane task or cold vehicle.

Pardon me while we get boring for a moment and review the basics of what a CRM is and thus isn’t. The aim of using a Customer Relationship Management (CRM) system is to enable storage of readily available records, to enable such records to be kept in such a way that analysis of the relationship between each record can be enabled, that such knowledge about the customers and prospective clients within an organizations purview can be enhanced. This is typically done using the database feature, mining such data both internally and externally and applying common business intelligence and reporting systems.

In most CRM systems the knowledge a company has regarding a customer at the very least, which is stored in the database, are the basics. This includes but is not limited to their name, who they work for, what department they work in, along with all known forms of direct or indirect contact. Some systems are more complex and take the database fields, along with the activity logged in association with the fields, to come up with client profitability, transactional behavior, e-mail opens and clicks-to-links, call center or sales force contact and communication logs, customer satisfaction and retention ratios, and manual entry of the success or failure of legacy mailings and marketing campaigns.

Capturing the information from the processes (sales, marketing, installation, credit extensions, etc.) and from the various marketing channels (phone, personal interaction, web site) is not only mechanical, technical and part of the company systems, but more importantly, part of the big picture. It is this big picture that must be instilled within those who will be performing the mundane task along with benefiting from it financially and organizationally. A great system allows complete access to what the sales and marketing members need for tools to do what drives the company. Access and process training avoids duplicate client data and multiple versions of the truth.

As has been written on our blog and publicly published, the perfect sales and marketing business model is within the reach of even the smallest business today. These systems, incased within today’s CRM’s on steroids, will:

Optimize marketing effectiveness Attract prospective customers Enable automated cross-selling and upselling Aid in retention of clients and quality engaged employees who both are company advocates Enhance the analysis of client behavior to aid in the product decision making and development process while furthering the drive to utopia with regards to quality and profitability targets. Make way for tags, targets, groups and associations which enable the sales force to concentrate on identifying key prospective customers that cut their transaction time and increase their relationship building time. Allow for the near prediction of customer defection and identification of those team members who contribute most to what the stakeholders seek. Most importantly, the best systems automate the marketing process based upon behavior and choices and nearly eliminate the prospect falling out of the pipeline follow-up.

There are many businesses today that have a CRM system and some even have the best of the best. But the select few have put to use the one that changes the game, that levels the playing field, that can enable David to take on Goliath and that give their sales team a real too they trust and use because it helps them make sales and obtain & then retain loyal customers.

While the system is about data it must be about being a difference maker in the eyes of the users. The users must be able to visualize the results, understand their role, believe in its impact and trust that they will gain from having made this tool work for the betterment of all.

The perfect system does exist, and while they can be complicated, they are capable of performing the following tasks almost automatically when combined with your current web site and marketing efforts:

Attract web traffic and prospective customers via webinars, white papers, blogs, testimonial publications, social media and SEO enhancement. Then informing sales and marketing of the results. Capture information and data by clicks, hits, visits, web forms, opt-ins, recorded conversations, electronic business cards, e-magnets and pod casts. Then informing sales and marketing of the results. Nurture the reluctant prospect by educating and building a relationship through e-zines, blogs, caring personal conversation starters and an email series once a defined area of interest is established. Then informing sales and marketing of the results. Convert leads and prospects into customers. Then informing sales and marketing of the results. Deliver products and services, while automatically billing, collecting, renewing subscriptions and informing sales and marketing of the results. Add-on, upsell and cross-sell. Then informing sales and marketing of the results. Refer and collaborate with vendors and like businesses. Obtain and publish references and testimonials. Then informing sales and marketing of the results.

In today’s world of information overload, you will find many tools and techniques to help you accomplish a perfect sales and marketing business model. However, as all of us frequent the businesses where we are the customer, our fresh set of eyes and perspective see things and know things the internal leadership does not. This is why the perfect business model rarely moves beyond the conception phase. Many times this is a business without a great CRM system that has the backing of leadership and the engagement of employees. Your business must generate excitement, spontaneous enthusiasm, buzz and traffic. Your business must know how to capture leads with systems, how to consistently follow up with those leads, and how to turn them into advocates by creating an experience surrounding their purchase. Your business must have a sales team that knows this system will only enhance their performance through increased opportunities and conversion of leads to customers.

Thomas von Ahn is president of Viral Solutions Inc.

His passion, work ethic and drive to make a difference for his client is contagious. The diversity of his resume’ and the breadth of his knowledge leave many relishing the time they spend with him. From his roots in Iowa agriculture, retail construction materials, financial serives and his love of sports, you will find Tom, in the thick of any discussion.

Tom had the original vision for Viral Solutions. Tom believes, that most companies don’t know what they don’t know, and that the problems they have everybody else knows, but won’t talk about it.

His favorite book & movie brought him a quote that lives within his very being. “Life is a storm, my young friend. You will bask in the sunlight one moment, be shattered on the rocks the next. What makes you a man is what you do when that storm comes. You must look into that storm and shout as you did in Rome. Do your worst, for I will do mine! Then the fates will know you as we know you….” -Alexandre Dumas (Count of Monte Cristo)

He is highly regarded by his peers and the following quote speaks volumes:

“I worked with Tom in a high volume, past paced, “customer is right” environment. His management and customer relationship skills are superior to any manager I have worked with / for in 20 years. Tom is a “diesel engine” when it comes to doing what is right for the business and level headed when it comes to tough negotiations and difficult customer satisfaction challenges. He is reliable and faithful and projects only a positive image that inspires those around him. Tom has a keen sense for optimizing a business model for long term growth and profitability. Tom has a great history of hiring great talent and keeping them.” – Dan Koch, GE HealthCare

I’ve tried my best to translate this show. Please pardon me if there’re errors! Thanks! Taiwanese drama: Black & White. Starring: Vic Chou, Mark Chao, Ivy Chen, and Janine Chang.
Video Rating: 4 / 5

Local Search Motor Optimization How To Get More Sales Prospects For Your Business

Article by Maude Sargent

Local research motor optimization is burning burning burning. It does not count if you live in Melbourne, Milwaukee or Manchester it will comprehend you more revenue prospects into your matter.

The high around restricted search in progress a fasten of years formerly as the run to of inhabit utilizing the web in progress to explode. With the growing operate to of web sites free online the understanding customer grew to become smart to the actuality to facilitate they can in general observe I beg your pardon? They had been looking in lieu of locally and on Google.I am surefire we are all utilized to discovery the opening time period in lieu of a restricted restaurant or inn, probably not so a limited service contributor.

Yet this is nowadays very a lot the pencil case. No shocking truly following you be glad about to facilitate more than 80% of us search online in lieu of service companies. If you at that second include into the actuality to facilitate at hand are more than 90 billion searches all thirty day period on Google you will understand a carry out on the revenue prospects you can be missing absent on.

Imagine your website producing contacts and subscribers overnight while you catnap. Sure to facilitate truly is probable. It is not about pie in the sky nightmare. The way our individual brains opus these days we expect the internet and Google to dispense I beg your pardon? We famine.

So I beg your pardon? Does restricted search in reality mean? Nicely this is where ever a restricted geographic label is added to a support choice you may be searching in lieu of.

So allow us say you are looking in lieu of a revenue manual or revenue training courses. You may include this tenure into Googles search stop. Most likely at that moment to facilitate you will discover to facilitate the results to facilitate be as lengthy as back again are way to typical. You are in reality looking in lieu of a sales guide locally to dispense an inform on skills to your group. So then you may begin to include limited terminology to your search.

It may appear some thing like:

Your city/city revenue manualRevenue guide your city/city

If you are to facilitate limited revenue coaching contributor if you bake surefire to facilitate you search motor optimize your place in lieu of individuals keywords you will appear.

This is a lot easier than inhabit realise. All you require to make certain of is consist of the key phrase and limited city pertinent in lieu of you in your webpage and construct about family to your location. This can be completed truly by way and in mostly individual belongings with race. How would it be in lieu of you if you web site can dispense an additional 50 or 60 feasible revenue leads all month.

You can either make certain of this bodily or outsource to a restricted research motor optimization expert. The return on expense in lieu of you and your make a difference is individual of the mostly lucrative particularly in contrast to total mail.

In search of additional information local search engine optimization?Go to our webpage for further information.

10 Great Online Sales Grabbers

what is a pardon
by skampy

Article by Maverick Dusky

Now some of these suggestions may sound a bit “corny” but they have been proven to work. over and over again. I mean, after all, you’re here reading this. So there must be something to it right?

one of the key items is the use of tools and programs for automation. Look, you’ve only got so much time. And you can’t change that. It should therefore be considered your “most valuable commodity”.

So what you MUST DO is make the most of your time. And automating your work is the single most effective way to make more efficient use of your time!

Yes, you WILL need to invest some bucks in the worthwhile tools. but as my dear ole daddies used to say (rest their souls. Momma wasn’t exactly ‘easy’ on fathers.): “Good Tools are not cheap. Once you get a good tool, and learn how to use it, it’ll pay you back a hundred-fold, over and over again.

If you ever lose it or break it. you’ll realize just how valuable it really is. Take care of your tools and they’ll take care of you.. and the same goes for your customers!”

Anyway back to those 10 Sales Grabbers:

1. Give your prospects extra incentives so they will order quicker. It could be free shipping, a faster shipping option, free gift wrapping, etc. Remember folks, customers love free stuff. especially if it’s USEFUL It doesn’t have to cost you a body part either!

2. Make your small business look big on the world wide web. Design your web site using professional graphics, ordering systems, organized layouts, etc. Don’t be too gaudy. just make sure you “pimp out” your site tastefully!

3. Attract a lot more customers by giving them clear ordering instructions. Give them all the information they need so they can complete their order easily. The simpler and more automated, the better.

4. Give your customers buying incentives so they’ll make repeat purchases. Offer them discounts, free gifts, bonus points, etc.

5. Tell people about your site whenever you get a chance. Those people will tell other people and so on. It’s a cheap way to multiply your advertising. Without driving actually folks “over-the-edge” with repetition, you CAN spread the word.

Hey look, have you ever been to a Webinar, or a Sunday sermon where “the point” is NOT repeated over 40 times in an hour??

6. Write and send press releases for your web site. Use a strong headlines, make it newsworthy, and tell the journalist why their readers would like it. Promote. Promote. Promote!

7. Use a lot of headlines on your web site and ezine. Some types of headlines are free offers, questions, problem solvers, sales, and statistics. Pardon the expression, but you’ve got to “stick it in their face”. until it’s the only thing on their mind at that moment!

8. Design graphics, templates, buttons and banner ads for other sites. Allow people to use them in exchange for your web link on their home page.

9. Use time saving promotional software. You can automate your search engine submissions, posting to online classified sites, etc.

10. Advertise your online business by dressing in clothes that are imprinted with your ad. It could be a T-shirt, ball cap, coat, etc.

Today’s Quote: “When you become detached mentally from yourself and concentrate on helping other people with their difficulties, you will be able to cope with your own more effectively. Somehow, the act of self-giving is a personal power-releasing factor.” – Norman Vincent Peale

PS.: Here’s a secret that the Online Network Leaders would rather you didn’t know… Why, because it’s the “latest tool” that they’re using to “lead the pack”… Go to Empower Network “http://www.empowernetwork.com/almostasecret.php?id=dusky” and get the same “boost” that the top leaders are using now. OR you COULD spend years of playing catch-up to even approach their rankings. It’s your choice.

In Episode 2, overworked attorney Connor has difficulty understanding his Turkish cleaning lady, Leyla. Written and directed by Daryn Strauss Director of Photography and Editor: Chris Shimojima Location Sound: Brett Van Deusen Starring Chris Henry Coffey as Connor Callux and Esra Gaffin as Leyla. Stay tuned for more episodes. Named one of YouTube’s Top 10 Made for the Web Shows “A fresh and strong voice.” New TeeVee “Downsized represents an upgrade in episodic drama.” New TeeVee “Think HBO’s Hung meets Up in the Air, only worthy of the hype.” Daytime Confidential “Downsized has succeeded in giving relevant drama a home on the web.” Tubefilter “an adept ensemble cast with no real weaknesses” Tubefilter “some of the most thoughtful visual compositions you’ll find in any web series, the style of which perhaps most defines Downsized’s quietly moody atmosphere” Tubefilter “believable writing” Tubefilter “Downsized is beautifully crafted and shot as well as perfectly acted.” Visioweb.Tv “In these times, the show Downsized is right on the mark.” Visioweb.Tv “Tales of economic and emotional woe, inspired by the Great Recession.” New TeeVee “Makes you think what it would’ve been like if the onslaught of the Great Depression had been filmed for an audience to see.” Soap World Downsized is a critically acclaimed original made-for-the-web series revolving around people who are adjusting to life during the economic crisis. An ensemble series mixing satire with quirky drama, it tells
Video Rating: 4 / 5

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